Actuado Blog

All you need to know about inbound marketing and technological booms.

Why Sales and Marketing Alignment is Crucial for Company Growth

Zapis je na voljo tudi v slovenščini

Lately we have talked a lot about the importance of sales and marketing working in unison. All too often we come across companies where these two departments are working past one another, and it’s a costly mistake – the lack of alignment between sales and marketing is setting businesses back more than a trillion dollars per year. In fact, the misalignment of sales and marketing is the main reason behind stagnation or even decline in revenue.

Content not found