Your SEO performance may already be strong.
But do you actually know how your brand appears inside tools like ChatGPT, Gemini, or other AI-powered answer engines?
That question is becoming increasingly important as more buyers start researching products, comparing vendors, and making decisions directly through LLM-based tools instead of traditional search engines.
HubSpot recently introduced AEO (Answer Engine Optimization) inside Marketing Hub, bringing AI visibility monitoring directly into the platform.
And what makes this particularly interesting is that the feature goes beyond simple monitoring.